The Rowan IDEA Center is an innovation center to support new ventures and small business growth. Housed at the West End Plaza, the Rowan IDEA Center offers educational and training labs, rented office space, and prototype workspace.

Working in partnership with the N.C. Department of Commerce, the Rowan IDEA Center offers one-on-one consultations to people interested in starting a business, small business owners in need of general support, and entrepreneurs interested in moving to Rowan County.

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